Book Review: Airline Choices for the Future – From Alliances to Mergers By Kostas Iatrou and Mauro Oretti
Mar 12th, 2008 | By WJ | Category: Airline EconomicsReview by Dr. Angela Cheng-Jui Lu
The formation of alliances and the combining of forces between airlines through mergers or acquisitions have become an unavoidable trend, due to limitations on obtaining traffic rights and resources. Airline alliance expert Angela Lu reviewed this book and concludes that the publication of this book is timely and the authors’ insightful observations are highly useful.
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